Month: July 2017

How to Choose a Content Marketing Agency?

How to Choose a Content Marketing Agency?

Digital Marketing
Everyone agrees that we need to invest in content marketing . To (better) present his products and services but also to tell the story of his company, share his vision and inspire. In short, produce quality content that will seduce and convince future customers. Yes but here ... Very few companies, small or medium, have the in-house know-how or the staff to develop an  effective content strategy . Turning to an outside partner seems like the logical solution.  If until now you've managed alone, it's time to move up a gear. And if you're wondering why outsource rather than engage, here are some things that should make you think: Vision. An external partner will have a different approach to your positioning, a critical eye on your competitiveness and your strengths compared to your compet